GLOBAL MARKETING MANAGEMENT in SUPPLY CHAIN

Duration: 3 weeks

Venue: HCMC

Duration: 3 weeks

Venue: HCMC

LEARNING OUTCOMES

To understand the Marketing and supply chain management and their constitution in the value chain;

To comprehend the relationship between marketing and supply chain management coexistence in today’s market arena;

To identify the challenges and trends of marketing and supply chain management;

To acknowledge the integrated framework of marketing and supply chain management;

To understand the relationship between E-commerce – technologies of marketing and supply chain management;

To acknowledge the integrated framework of marketing and supply chain management;

PROGRAM CONTENT

Chapter 1: Chapter 1: Introduction to Marketing and Supply Chain Management

Chapter 2: Challenges and Trends of Marketing and Supply Chain Management

Chapter 3: E-commerce and Technologies of Marketing in Supply Chain Management

PROGRAM INFORMATION

Training schedule: Every Saturday from 2PM to 5PM, Every Sunday from 9AM to 12PM and from 2PM to 5PM

Certification: Certificate of completion of the course “Global Marketing Management in Supply Chain” issued by VILAS.

* Participants may continue to study the remaining 9 modules of the FIATA Higher Diploma in Supply Chain Management to obtain FIATA certification – the standard of a Professional Supply Chain Manager of the Federation of Freight Forwarders International Transportation FIATA (www.fiata.com), valued Internationally and indefinitely.hứ Bảy (14h00 – 17h00) và Chủ nhật (9h00 – 12h00 & 14h00 – 17h00)

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